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market targeting

Толкование Перевод

1 market targeting

марк. рыночное таргетирование, выбор целевого сегмента (рынка)* (процесс оценки привлекательности каждого сегмента рынка и выбор одного или нескольких сегментов для освоения)

See:

target market, market segmentation

Англо-русский экономический словарь > market targeting
2 market targeting

Реклама: выбор целевых сегментов рынка

Универсальный англо-русский словарь > market targeting
3 targeting

сущ.

1) воен. наведение на цель, прицеливание

2)

а) общ. целеполагание, определение целей [задач, ориентиров\] (обозначение целей какой-л. деятельности)

See:

customer targeting, market targeting

б) эк., пол. установление экономических ориентиров, таргетинг, таргетирование, целеполагание (установление ориентиров роста инфляции, денежных агрегатов и других показателей; правительство устанавливает пределы роста показателей на каждый год и стремится приблизиться к ним с помощью денежно-кредитной, налоговой и экономической политики в целом)

See:

exchange rate targeting, nominal anchor, real anchor, interest rate target, intermediate target, monetary targets, money supply target, operating target, MTFS

3) рекл., комп. таргетинг, фокусировка, узконаправленная [целевая\] реклама (показ интернет-рекламы только определенному кругу пользователей, наиболее интересному для рекламодателя; возможностью фокусировок, к примеру, обладают рекламные сети, контекстный показ и т. д.)

See:

thematic targeting, time targeting, geographical targeting, advertiser network, context impression, ad 2)

* * *
таргетирование: установление ориентиров роста денежных агрегатов и др. показателей (обычно на среднесрочную перспективу); правительство устанавливает пределы роста показателей на каждый год (в процентах или абсолютных цифрах) и стремится приблизится к ним с помощью денежно-кредитной, налоговой и экономической политики в целом.
* * *

узконаправленная реклама
. Показ рекламного баннера только определенному кругу пользователей (целевой аудитории), наиболее интересному для рекламодателя. Например, крупные поисковые системы, продающие показы баннеров по запросам пользователя, определяют область его поиска и показывают ему баннеры, сходные по тематике. Рекламодатели стремятся покупать показы баннеров именно на узко- тематических сайтах (или разделах сайтов), где подавляющая часть посетителей интересуется заданным типом продукции/услуг. Такой вид рекламы наиболее эффективен, хотя и более дорогой. . Internet advertisement .
* * *

Банки/Банковские операции

таргетирование

установление целевых ориентиров в регулировании прироста денежной массы в обращении и кредита, которых придерживаются в своей политике центральные банки промышленно развитых стран

Англо-русский экономический словарь > targeting
4 market

1. сущ.
1) эк. рынок; базар (специальное место, где осуществляется торговля)

COMBS:

market square — рыночная площадь

It is cheaper to buy vegetables from the market than from a shop. — Овощи дешевле покупать на рынке, чем в магазине.

ATTRIBUTES: street, roadside 2., open-air 2. а), public 1. 4) а)

Syn:

marketplace 1), bazaar 1)

See:

street market 2), roadside market, open-air market, public market 1)

2) эк. рынок (совокупность продавцов и покупателей какого-л. товара)

to place [to put\] goods on the market, to bring goods to market — предлагать товар к продаже

In 1930 the first home laundry machine and refrigerator were put on the market. — В 1930 г. на рынке появилась первая бытовая стиральная машина и холодильник.

ATTRIBUTES [product\]: product 1) б), financial 2) б), service 1. 2) а), political 1. 1) а)

ATTRIBUTES [structure\]: actual 1. 1), auction 1. 1), call 1. 1), n6б, captive 1. 1), n4, classical 1. 3), concentrated 1. 1) а), continuous 1. 1) а), first 2. 3) а), forward 1. 1), n4, fourth, imperfect 1. 1), б, inside 2. 1) а), intermediate 2. 2) а), inverted 1. 3), monopolistic, oligopolistic, one-sided 1. 3), one-way 2. 4) а), open outcry, outcry, over-the-counter 2. 1) а), over-the-telephone, parallel 2. 1) а), perfect 1. 1), n2б, pitching, physical 2. 1) а), public 1. 1), n4, pure 1. 1) а), retail 2. 1) а), screen-based, second 1. 1), n2, sideways 2. 6) а), spot 2. 1) а), third 2. 3) а), wholesale 2. 1) а)

ATTRIBUTES [legality\]: administered 1), bear 1. 2), black 1. 3) а), blocked 1. 2) а), controlled, democratic 1), formal 1. 1) а), free 1. 1) а), informal 1), б, illicit, kerb, organized 1), в, overt 1. 2) а), regulated, rigged 1. 2) а)

See:

CHILD [product\]: product market, financial market, services market, political market, pollution permit market, related markets CHILD [structure\]: actual market 2), 3), aftermarket 1), auction market, call market, carrying market, cash market, 1), 1), continuous market, double auction market, double-auction market, first market, forward market, fourth market, imperfect market, inside market 2), inter-dealer market, intermediate market, inverted market, monopolistic market, non-exchange market, off-board market, oligopolistic market, one-sided market, one-way market, open outcry market, OTC market, outcry market, 2), over-the-counter market, over-the-counter securities market, over-the-telephone market, parallel market, perfect market, physical market, public market 2), pure market, retail market, screen-based market, second market, spot market, street market 1), third market, upstairs market 2), wholesale market CHILD [legality\]: administered market, bear market 2), black market 1) а), blocked market, closed market, controlled market, formal market, free market, free and open market, informal market, grey market 1) а), illicit market, kerb market, organized market, price-making market, regulated market 1) а), rigged market, self-regulated market, access to market, market access, market disruption, inside market 1), 1), market-determined price

3)

а) эк. спрос; объем спроса, размер рынка (наличие желающих купить товар; часто используется как характеристика определенной территории)

COMBS:

a good market for used cars — хороший спрос на подержанные автомобили

there's no market for these goods — на эти товары нет спроса

The European market for this product is estimated at $10 billions during next 5 years. — По оценкам, объем европейского рынка этого продукта будет равен 10 млрд долл. в течение ближайших пяти лет.

ATTRIBUTES: actual 1. 1), assured 1. 2), brisk 1. 1), business 1. 4) а), commercial 1. 1), consumer 1. 1), consumers, customer 1. 1), dealer 1. 1), б, enterprise 1. 2) а), government 1. 7) а), heavy user, industrial 1. 1), а, institutional 1. 1), а, manufacturing 2. 1) а), organizational, personal 1. 2) а), potential, producer 1. 1), professional 1. 1), promising, ready 1. 1), reseller, trade 1. 2), world 2. 1) а)

See:

actual market 1), assured market, brisk market, business market, commercial market, consumer market, consumers market, consumers' market, customer market, dealer market, enterprise market, government market, heavy-user market, industrial market, institutional market, large-volume market, manufacturing market, organizational market, personal market 1), potential market 1) б), producer market, professional market, promising market, ready market, reseller market, trade market, world market 2) б)

б) эк. потребители

ATTRIBUTES: brand-loyal, control 3. 1), conventional 3. 2), core 2. 2), exploratory, intended, main 1. 1), mass 3. 1), personal 3. 2), potential, primary 2. 2), n2, principal 2. 2), n1, prospective, target 3. 1), test 3. 1), traditional

Syn:

market audience

See:

brand-loyal market, control market, conventional market, core market, exploratory market, intended market, main market 2), personal market 2), potential market 2) а), primary market 2), principal market 1) а), prospective market, target market, test market, traditional market, market acceptance, market attrition

в) марк. рынок сбыта ( географический район)

to open up a new market — открывать новый рынок

ATTRIBUTES: colonial, domestic 2) а), export 3. 2) а), external 1. 2) а), foreign 1. 1) а), global 1. 1) а), home 2. 2) а), internal 1. 2) а), international 1. 1) а), dispersed, distant 1. 1) а), local 1. 1) а), national 1. 1) а), nation-wide, nationwide, overseas 1. 2) а), regional, scattered 1. 1) а), world 2. 1) а), world-wide

Syn:

market area, geographic market, geographical market

See:

colonial market, domestic market 1), export market, external market 1), foreign market 1), global market, home market, internal market 1), 2), international market, dispersed market, distant market, local market, national market, nation-wide market, overseas market, regional market, scattered market, world market 1), worldwide market, new-to-market, old-to-market

г) марк. = market segment

ATTRIBUTES:

youth market — молодежный сегмент рынка

ATTRIBUTES: concentrated 1) а), craft 1. 1) а), demographic, downscale 1. 2) а), heterogeneous, homogeneous, high-income, low-end, metro, metropolitan, middle-aged, middle-class, mid-range, military, rural, specialized, specialty, silver 2. 3) а), upscale 1. 2) а), youth 2. 4) а)

See:

black market 2), 2), craft market, demographic market, downmarket, down-market, downscale market, heterogeneous market, homogeneous market, high-income market, low-end market, lower end of the market, middle-aged market, middle-class market, mid-range market, military market 2) б), specialized market, specialty market, silver market 1) б), upscale market, youth market

4) эк. конъюнктура, уровень цен, состояние рынка (состояние рынка в значении 2, с точки зрения активности продавцов и покупателей и соответствующей динамики изменения цен)

the market is dull — вялый рынок

ATTRIBUTES: active 1. 3), advancing, bid 1. 3), bear 1. 2), barren 1. 3), broad 1. 1), bull 1. 2), close II 2. 3) в), competitive II 2. 2) а), complete 1. 2), confident II 2. 1) а), congested, contango, contestable, crossed II 2. 2) а), crowded II 2. 1) а), а, dead 1. 2), declining, deep II 2. 2) а), depressed II 2. 2) а), б, differentiated, dull II 2. 1) а), efficient II 2. 1) а), б, emerging, established II 2. 1) а), expanding, falling, fast II 1. 2) а), fertile II 2. 1) а), firm I 1. 1) а), flat I 2. 4) а), graveyard, growing 1. 1), growth II 2. 1) а), heavy II 2. 1) а), inactive II 2. 2) а), increasing, jumpy II 2. 1) а), б, languid II 2. 2) а), limited II 2. 1) а), liquid I 2. 6) а), locked II 2. 2) а), lucrative, mature 1. 2), narrow 1. 1), nervous I 2. 5) б), normal I 1. 5) б), offered, overstocked II 2. 1) а), а, pegged I 1. 3) б), present I 2. 2) б), price-sensitive, productive I 1. 3) б), profitable II 2. 1) а), protected, recession-hit, restricted II 2. 1) а), restrictive II 2. 1) а), rising, sagging I 2. 2) б), saturated I 1. 3) б), seller II 2. 1) а), а, selective I 2. 5) б), sensitive I 2. 4) б), short 1. 1), shrinking, slack I 2. 2) б), sluggish II 2. 2) а), soft I 2. 4) б), sold-out, stable I 2. 1) б), stagnant II 2. 1) а), static I 2. 2) б), steady 1. 1), stiff 1. 1), б, strong II 2. 2) а), technically strong, technically weak, tight I 2. 4) б), wide II 2. 1) а)

See:

active market, advancing market, bid market, bear market 1), Big Emerging Markets, broad market, bull market, buyers' market, close market, competitive market, complete market, contango market, contestable market, crossed market, crowded market, dead market, declining market, deep market, depressed market, differentiated market, dull market, efficient market, emerging market, established market, expanding market, fast market, fertile market, firm market, flat market, growing market, inactive market, jumpy market, languid market, lemons market, limited market, liquid market, locked market, lucrative market, market of lemons, mature market, narrow market, normal market, offered market, overstocked market, pegged market, present market, price-sensitive market, productive market, profitable market, protected market, recession-hit market, restricted market, restrictive market, rising market, sagging market, saturated market, sellers market, seller's market, sellers' market, selective market, sensitive market, short market, shrinking market, slack market, sluggish market, soft market, sold-out market, stable market, stagnant market, static market, steady market, stiff market, strong market, technically strong market, technically weak market, tight market, wide market

5) эк., амер. розничный магазин (обычно специализированный, напр., мясной, рыбный)

fish market — рыбный магазин

meet market — мясной магазин

6) эк., пол. рынок (принцип устройства экономической системы, предусматривающий свободное формирование цен под воздействием спроса и предложения)

transition from plan to market — переход от плана к рынку

See:

market economy, regulated market 2), black market 1) б) Market-Oriented Sector-Selective

7) межд. эк. рынок (экономический союз нескольких стран, в основе которого лежит создание единого торгового пространства для товаров, услуг и факторов производства)

ATTRIBUTES: common 1) а), single 2) а)

See:

common market, single market, Andean Common Market, Arab Common Market, Central American Common Market, Central American Common Market, common market, Common Market for Eastern and Southern Africa
2. гл.
1) эк. продавать, реализовывать, распространять

to manufacture and market a product — производить и продавать продукт

to receive approval from X agency to market the product — получить разрешение от органа Х на распространение продукта

to market the product in an alternative channel — распространять продукт через альтернативный канал

to market the product overseas — продавать продукт за рубежом

2) марк. осуществлять маркетинг, позиционировать, продвигать

to market an organization — рекламировать организацию

E-mail is recognized as the easiest and cheapest way to market your organization, your programs, and your issues. — Электронная почта считается самым легким и недорогим способом продвижения [рекламирования\] вашей организации, ваших программ и вашей работы.

See:

marketer
3. прил.
1) эк. рыночный

а) ( соответствующий рыночным принципам)

Ant:

market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)

See:

market activity 1), market behaviour 2), market capitalism, 1), market competition, market conduct, market discipline, market economy, market exchange, market fundamentalism, market ideology, market mechanism, market mode of coordination, market order of worth, market political culture, market sector 3), market socialism, market system, market transaction

б) ( характерный для данного рынка или действующий на данном рынке)

See:

market absorption, market acceptance, market activity 2), market appraisal, market area, market attractiveness, market attrition, market audience, market basket, market behaviour 1), market breadth, market break, market breakdown, market cap, market capacity, market capitalization, market challenger, 2), market clearance 2), market clearing, market communications, market composition, market concentration, market condition, market conditions 2), market coverage, market decline, market definition, market demand, market depth, market disequilibrium, market dominance, market dynamics, market equilibrium, market expectation, market expectations, market failure, market focus, market follower, market form, market glut, market grade, 1), market growth, market homogeneity, market interest rate, market intermediary, market jitters, market leader, market leadership, market level 2), market maker, market making, market needs, market nicher, market organization, market out, market participant, market partnership, market pattern, market position, market potential, market power, market presence, market pressure, market price, market profile, market quality 2), market quotation, market rate, market rate of interest, market range, market reaction, market requirements, market resistance, market response, market return, market satisfaction, market saturation, market segment, market selection, market sensitivity, market sentiment, market share, market situation 1), market size, market stability, market standard, market standing, market structure, market supply, market tone, market trader, market trend, market undertone, market user, market value, market value added, market volume, market weight 2) Market Eye

в) ( имеющий отношение к рынку)

See:

market analysis, market analyst, market approach, market arbitrage, market audit, market average, market barrier, market build-up, market channel, market clearance 1), market closing, market conditions 1), market conversion price, market cycle, market data, market development, market discount, market entry, market evidence, market exit, market expansion, market experiment, market exploration, market exposure, market factor, market fluctuation, market fluctuations, market forces, market forecast, market forecasting, 2), market hours, market incentive, market index, market indicator, market information, market inroad, market intelligence, market interface, market investigation, market letter, market level 1), market liquidity, market manager, market mapping, market matching, market maximization, market model, market modification, market movement, market multiple, market niche, market node, market opening, market opportunity, market order, market orientation, market outlet, market penetration, market performance, market period, market plan, market planning, market portfolio, market positioning, market prognosis, market ratio, market report, market research, market researcher, market reversal, market review, market risk, market rollout, market sector 1), &2, market segmentation, market selectivity, market sharing, market signal, market situation 2), market skimming, market specialist, market specialization, market stimulant, market strategy, market study, market survey, market sweep, market target, market targeting, market test, market testing, market timer, market timing

2) эк. товарный, рыночный ( предназначенный для продажи на рынке)

market fish — товарная рыба, рыба для продажи

market stock — товарный скот, скот для продажи

market vegetables — товарные овощи, овощи для продажи

Syn:

marketable 3)

See:

market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)

* * *
market; Mkt; mart 1) рынок: организованная или неформальная система торговли товарами, услугами или финансовыми инструментами на основе четких правил (напр., фондовая биржа); 2) рыночные цены, состояние конъюнктуры; 3) совокупность людей или юридических лиц, предъявляющих текущий или потенциальный спрос на товары услуги; равнозначно спросу; 4) основные участники финансового рынка: дилеры, торгующие за свой счет, посредники и покупатели; 5) = marketplace; 6) рынок как столкновение спроса и предложения покупателей и продавцов, в результате которого определяется цена товара; 7) (to) продавать; см. marketing; 8) = market value; 9) "The Market"= Dow Jones Industrial Average.
* * *

рынок; рыночное хозяйство; рыночная экономика; рыночный механизм; спрос; конъюнктура
. Как правило, употребляется применительно к фондовому рынку. 'Сегодня рынок упал' означает, что в этот день стоимость сделок на фондовом рынке снизилась . Инвестиционная деятельность .
* * *

Инвестиционная деятельность

рынок

организованное собрание/встреча людей, на которой происходит торговля ценными бумагами

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Маркетинг

рынок

территория, на которой встречаются продавцы и покупатели, чтобы обменяться тем, что представляет ценность

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Маркетинг

letter рыночный обзор

конъюнктурный обзор; бюллетень о состоянии рынка

Англо-русский экономический словарь > market
5 personal market

1) эк. = consumer market

2) эк. рынок индивидуальных потребителей* (рынок товаров, сделанных на заказ или выпускаемых мелкими партиями для небольшого сегмента рынка; основной особенностью таких товаров является максимальный учет требований целевых потребителей к товару)

Personalization means the product will be designed according to special life style. The target market is market-of-one. It means to design the product targeting at personal market. — Персонализация предполагает, что товар разрабатывается с учетом индивидуальных особенностей жизненного стиля. Таким образом, целевой рынок — один человек, т. е. товар разрабатывается для рынка индивидуальных потребителей.

Англо-русский экономический словарь > personal market
6 target

1. сущ.
1) общ. цель, мишень ( в стрельбе)

to aim at a target — прицелиться

to hit [strike\] a target — попасть в цель

to miss [overshoot\] a target — промахнуться

2) упр. цель, задание, задача, план (какой-л. запланированный количественный показатель или намеченный план действий)

production target — план по производству

sales target — план по сбыту

growth target — намеченные темпы роста

spending target — план по затратам

target setting — постановка цели [задачи\]

by the target — к установленному [заданному\] сроку

to hit the export target — выполнить план по экспорту

to realize the target — достигнуть намеченной цели, выполнить задание

to beat [exceed, outstrip, overfulfil, smash\] the target — превзойти план [контрольные цифры\]

Our target is to raise $20,000 for cancer research. — Наша задача — собрать 20 тыс. долл. на онкологические исследования.

Syn:

objective, aim, goal

See:

interest rate target, intermediate target, monetary targets, money supply target, operating target

3) эк. = takeover target
2. гл.
1) общ. нацеливать

to target the missile at — нацеливать ракету на

2) марк. нацеливать, направлять ( рекламную или сбытовую политику на определенную группу населения)

to target a market — нацелиться на определенный рынок сбыта

A campaign targets under-35s. — Кампания направлена на людей младше 35 лет.

New retail real-estate firm is targeting San Antonio. — Новое агентство планирует выйти на рынок недвижимости Сан-Антонио.

See:

targeting
3. прил.
общ. целевой, плановый, запланированный (о чем-л. или о ком-л., что является целью)

target cash balance — целевой остаток денежных средств

target date — плановый [намеченный\] срок

target year — целевой год ( последний год планируемого периода)

target value — заданная величина

target need — целевая нужда

target figure — плановая [намеченная\] цифра [величина\]

target market — целевой рынок

The target group consisted of college graduates who earned more than $50,000 a year. — Целевая группа состояла из выпускников колледжей, зарабатывающих более 50 тыс. долл. в год.

See:

target account, target advertising, on-target advertising, target area, target audience, target buyer, target consumer, target customer, target capital structure, target cash balance, target company, target cost, target costing, target demographics, target income, target income sales, target market, target marketing, target population, target price, target pricing, target profit, target rating point, target selling price, target segment, target zone

* * *
abbrev.: TARGET Trans-European Real-Time Gross-Settlement Express Transfer Трансевропейская система быстрых крупных платежей в режиме реального времени: планируемая система расчетов между европейскими банками после введения единой валюты; см. single currency.
* * *

Международные экономические отношения

таргетирование, цель

установление целевых ориентиров денежной системы, регулирование прироста денежной массы, которых придерживаются в своей политике центральные банки

Англо-русский экономический словарь > target
7 center

центр; пункт; пост; узел; середина; научпо-иселсдовагсльскпй центр, НИЦ; выводить на середину; арт. корректировать; центрировать;

air C3 center — центр руководства, управления и связи ВВС

air defense training and test(ing) center — учебно-испытательный центр ПВО

airborne battlefield C2 center — ВКП оперативного управления боевыми действиями

Armored (Combat) Training center — учебный центр бронетанковых войск

Army aviation (tactical) center — центр управления действиями армейской авиации

Defense Logistics (Services) center — центр тылового обеспечения МО

general supply (commodity) center — центр [пункт] снабжения предметами общего предназначения

hard launch (operations) control center — ркт. центр [пункт] управления пуском, защищенный от (поражающих факторов) ЯВ

large-scale surface C2 center — крупный наземный центр оперативного управления

launch (operations) control center — ркт. пункт управления стартового комплекса [пуском ракет]

military air traffic (control) center — военный центр УВД

mountain (warfare) training center — центр обучения войск действиям в горах

rear area operation(s) center — оперативный центр тылового района

replacement (depot) training center — учебный центр подготовки пополнений

sector (air operations) control center — центр управления действиями авиации в секторе ПВО

situation center (White House) — центр оценки обстановки (в Белом доме)

space defense C2 center — центр оперативного управления средствами ПКО

tactical fighter weapons (employment development) center — центр разработки способов боевого применения оружия истребителей ТА

— AA defense center

— accounting and finance center

— action center

— action information center

— Adjutant General center

— administrative center

— administrative support operations center

— advanced intelligence center

— advanced message center

— advanced signal center

— Advanced Simulation center

— adventure training center

— aerial embarkation center

— aeromedical evacuation control center

— aeronautical chart and information center

— aeronautical systems center

— Aerospace center

— Aerospace Defense center

— Aerospace Guidance center

— aerospace technical intelligence center

— AG center

— AG message center

— aggressor center

— air combat operations control center

— air control and reporting center

— air control center

— air coordination center

— air defense area operations center

— air defense control center

— air defense direction center

— air defense filter center

— air defense missile systems operations control center

— air defense national center

— air defense notification center

— air defense operations center

— air defense sector operations center

— air defense technical center

— air defense training center

— Air Defense Weapons center

— air defense zone operations center

— air direction center

— Air Force Armament center

— Air Force combat intelligence center

— Air Force Cryptologic Support center

— Air Force Engineering and Services center

— Air Force Inspection and Safety center

— Air Force Intelligence center

— Air Force Legal Services center

— Air Force Manpower and Personnel center

— Air Force Medical Service center

— Air Force Missile Development center

— Air Force Service Information and News center

— Air Force Space and Missile Test center

— Air Force Special Forces center

— Air Force Special Weapons center

— Air Force tactical center

— Air Force technical training center

— Air Force Test and Evaluation center

— air logistics coordination center

— air reconnaissance control center

— air rescue control center

— air rescue coordination center

— Air Reserve Personnel center

— air route traffic control center

— air safety center

— air situation information collecting and warning center

— air support operations center

— air tactical operations center

— air training center

— airborne control center

— airborne direct air support center

— airborne launch control center

— airborne operations center

— airborne signal center

— aircraft control center

— airfield center

— air-ground weather center

— airhead air traffic coordination center

— airlift control center

— airlift coordination center

— alert center

— alert defense center

— Allied Command Operations center

— Allied Press Information center

— Allied Sector Operations center

— Allied Signal Training center

— Allied Tactical Air Force command center

— Allied Tactical Operations center

— all-sources intelligence center

— alternate joint communications center

— Alternate National Military Command center

— alternate signal center

— amphibious control center

— amphibious training center

— analysis center

— aquatic training center

— Arctic Test center

— Arctic Training center

— Arctic-Desert Tropic Information center

— area combined movements center

— area communications center

— area control center

— area damage control center

— area security coordination center

— area signal center

— arm training center

— armament and combat vehicle center

— Armament Development and Test center

— Armament Maintenance Management Information center

— Armed Forces Command center

— Armed Forces Recreation center

— Armed Forces Reserve center

— Army Administration center

— Army BM Defense Advanced Research center

— Army BM Defense Advanced Technology center

— Army center of Military History

— Army Foreign Science and Technology center

— Army Intelligence center

— Army Logistics Management center

— Army Medical Materiel center

— Army Missile and Munitions center and School

— Army Missile Development center

— Army Missile Test center

— Army Mobility Research center

— Army Ordnance center and School

— Army Pacific Area Documentation center

— Army Photo center

— Army photographic interpretation center

— Army Regional Medical center

— Army Reserve Components Personnel and Administration center

— Army Security Assistance center

— Army tactical operations center

— Army Youth Selection center

— artillery direction center

— assessment center

— attack center

— automated mobile air defense center

— automatic data processing service center

— automatic data processing training center

— automatic data service center

— automatic digital message switching center

— automatic switching center

— aviation maintenance center

— base defense operations center

— base operations center

— basic training center

— battalion fire distribution center

— battalion maintenance center

— battalion operations center

— battery center

— battle simulation center

— battlefield information coordination center

— battlefield intelligence coordination center

— battlefield surveillance center

— BM Defense Research center

— BM Radiation Analysis center

— BM training center

— branch training center

— briefing center

— burst center

— burst error center

— C center

— C Technical center

— casualty reception center

— center for Communications Sciences

— center for Defense Information

— center for Disarmament

— center for Naval Analysis

— center for Strategic and International Studies

— center of combat

— center of impact

— center of mass

— center of resistance

— central stock control center

— central warning center

— channel and message switching center

— CIA Operations center

— CIA regional center

— civic center

— civil emergency operations center

— civilian internee information center

— Civilian Personnel center

— classification and reclamation center

— classified message center

— close air support center

— clothing exchange center

— coast spotting center

— code center

— cold regions test center

— cold weather training center

— collecting center

— combat control center

— combat crew replacement center

— combat development and test center

— combat development experimental center

— combat development experimentation center

— combat employment development center

— combat information center

— combat operations center

— combat support training center

— combat training center

— combined arms center

— combined arms simulation center

— combined arms training center

— command and operations center

— command center

— command operations center

— command signal center

— communications center

— communications centers operation control center

— communications monitoring center

— communications security center

— communications switching center

— communications system control center

— communications system planning center

— communications technical control center

— communications-electronics center

— community services center

— computation center

— computer-assisted designing equipment center

— computerized intelligence collection center

— construction supply center

— contamination center

— control and reporting center

— control center

— control communications center

— coordinating center

— coordination center

— coordination computer center

— corps press information center

— counterair operations center

— counterintelligence center

— counterintelligence interrogation center

— crisis relocation center

— critical logistics center

— cryptographic center

— cultural information analysis center

— damage assessment center

— damage control center

— decontamination center

— deep underground command center

— defense center

— Defense Clothing and Textile Supply center

— Defense Communications Agency Operations center

— Defense Communications Engineering center

— Defense Construction Supply center

— Defense Documentation center

— Defense Electronics Supply center

— Defense Fuel Supply center

— Defense Industrial Plant Equipment center

— Defense Industrial Supply center

— Defense Mapping Agency Aerospace center

— Defense Mapping Agency Topographic center

— Defense Medical Supply center

— Defense Personnel Support center

— Defense Problems Information center

— Defense Security Clearance center

— Defense Supply center

— deployment control center

— desert training center

— design center

— detailed interrogation center

— detention center

— development center

— direct air support center

— direction center

— Disciplinary Correction center

— disciplinary training center

— dispersion center

— distribution center

— district air support center

— district HQ command center

— doctrinal center

— documentation center

— drill center

— drone control center

— educational center

— electromagnetic compatibility analysis center

— electronic data processing center

— electronic data transmission control center

— electronic intelligence center

— electronics supply center

— emergency control center

— emergency decontamination center

— emergency operations center

— engineer replacement training center

— Enlisted Evaluation center

— Enlisted Records and Evaluation center

— entertainment center

— environment prediction center

— equipment depot center

— Euro Training center

— European Defense Analysis center

— evacuation center

— evaluation center

— EW coordination center

— EW intelligence operations center

— experimental engineer construction center

— experimentation center

— exploitation center

— explosive ordnance disposal coordination center

— FA tactical operations center

— family and community center

— family life center

— family welcome center

— Federal contract research center

— federal emergency operating center

— Federal Warning center

— Field Army tactical operations center

— field maintenance center

— fighter control center

— finance center

— fire control center

— fire direction center

— fire distribution center

— fire section center

— fire-support control center

— fire-support coordination center

— first-aid decontamination center

— fixed communications center

— Fleet Analysis center

— Fleet Anti-Air Warfare center

— Fleet Anti-Air Weapon Training center

— Fleet BM center

— Fleet Combat Training center

— Fleet Command center

— Fleet Loading center

— flight communications center

— flight control center

— flight coordination center

— food service center

— foreign military aid training center

— foreign military assistance training center

— foreign science and technology center

— fortified center

— fortified signal center

— forward area communications center

— forward area signal center

— forward communications center

— forward direction center

— forward electrical/electronic service center

— forward signal center

— general development center

— general support center

— general technical support center

— geodetic survey information center

— ground support equipment center

— guided weapon center

— helicopter direction center

— helicopter logistic support center

— High Energy Laser center

— Home Town News center

— human resources research center

— imagery interpretation center

— imagination center

— indoctrination center

— industrial supply center

— infantry training center

— infiltration surveillance center

— information center

— information computer center

— information mapping center

— initial training center

— in-out processing center

— integrated operational intelligence center

— intelligence and operational information collection center

— intelligence center

— intelligence fusion center

— intelligence information center

— intelligence operations center

— intelligence processing and evaluation center

— intelligence threat analysis center

— interrogation center

— inventory control center

— joint air-photo center

— Joint Army-Navy Information center

— joint command operations' center

— joint EW center

— joint nuclear accidents coordinating center

— joint operations center

— joint operations integrated center

— Joint Reconnaissance center

— Joint Refugee Operations center

— joint search and rescue center

— jump tactical operations center

— jungle operations training center

— jungle warfare training center

— labor supervision center

— Land Warfare center

— land-based signal monitoring center

— Landing Force Training center

— landing zone control center

— Leadership and Management Development center

— learning resource center

— Library Service center

— logistical center

— logistical operations center

— logistics communications center

— logistics coordinating center

— logistics readiness center

— logistics services center

— logistics support operations center

— main command center

— Main Naval Communications center

— main signal center

— maintenance center

— maintenance control center

— maintenance management center

— major development center

— management center

— map distribution center

— Marine Corps Air Ground Intelligence center

— Marine Corps Air/Ground Combat Training center

— Marine Corps Development center

— Marine Corps Emergency Operations center

— Marine Corps Landing Force Development center

— market center

— material and maintenance control center

— material management center

— Materials and Mechanics Research center

— materials information center

— materiel maintenance center

— medical control center

— medical hospital center

— medical training center

— message center

— message processing center

— metrology and calibration center

— military aircraft storage and disposition center

— military center

— military corrective training center

— military intelligence detachment communications center

— Military Intelligence Unit Training center

— Military Personnel center

— military personnel records center

— military R & D center

— military service propaganda center

— military space surveillance center

— military subsistence market center

— missile and munitions center

— missile center

— missile defense center

— missile development center

— missile operations center

— missile space center

— missile warning center

— mobile air combat operations center

— mobile communications center

— mobile computation center

— mobile ground combat information center

— mobile signal center

— Mobility Equipment R&D center

— mobilization center

— mock center

— modification center

— mortar-fire control center

— mortar-fire direction center

— motor transport center

— movement control center

— movement report control center

— MP training center

— multinational nuclear fuel cycle center

— multiservice center

— National Assessment center

— National Bidders Control center

— National Civil Defense Warning center

— National Command center

— National Communications System Operations center

— National Damage Assessment center

— National Defense Communications Control center

— National Foreign Information Assessment center

— National Indications center

— National Intelligence Objectives center

— National Internal Defense Coordination center

— National Military Command center

— National Military Communications center

— National Military Intelligence center

— National Naval Medical center

— National Personnel Records center

— National Photographic Interpretation center

— National SIGINT Operations center

— National Space Surveillance Control center

— National Training center

— NATO Maintenance Supply Service center

— NATO Supply center

— Naval Air Missile center

— Naval Air Propulsion Test center

— Naval Command center

— naval gunfire operation center

— Naval Intelligence Support center

— Naval Missile center

— Naval Surface Weapons center

— Naval Training Equipment center

— Naval Undersea Warfare center

— NBC collection center

— NBC control center

— NBC information collection center

— NBC sub-collection center

— network control center

— night observation device information analysis center

— nodal communication center

— North American Air Defense Combat Operations center

— Northern Warfare Training center

— nuclear fuel cycle center

— nuclear production center

— nuclear weapons training center

— officer evaluation center

— officer evaluations training center

— operational center

— operational tactical control center

— operations control center

— ordnance center

— ordnance test center

— overseas replacement center

— over-the-counter message center

— pathfinder control center

— Personnel and Administration center

— personnel data center

— personnel management center

— personnel operations center

— personnel records center

— personnel recovery center

— planning center

— post concentration center

— premission briefing center

— printing and publications center

— prisoner interrogation center

— prisoner of war/civilian internee center

— programming and trainmg center

— programming center

— public works center

— PW exploitation center

— PW information center

— radar direction center

— radar information processing center

— radiation analysis center

— radio reception center

— radio teletype message center

— radio transmission center

— radiological center

— range center

— rear area combat operations center

— rear area information/intelligence center

— rear security control center

— rear switching center

— reassignment center

— recreational services support center

— recruit training center

— recruiting center

— referral center

— regional control center

— regional operations center

— rehabilitation training center

— relay communications center

— religious retreat center

— relocation center

— remote area conflict information center

— report center

— Reserve Components Personnel and Administration center

— reserve training center

— resource control center

— rest center

— restructured general support center

— retraining center

— rural civilian defense center

— salvage center

— SAM coordinate center

— secured communications center

— Security Assistance Accounting center

— security clearance center

— seismic array analysis center

— semi-automatic ground environment manual control center

— service center

— service operations center

— SHAPE Alternate Command center

— SHAPE Data Retrieval center

— signal center

— signal technical control center

— simulation center

— skill development center

— soft launch control center

— soldier support center

— Sonar Research center

— Space Computation center

— space defense center

— Space Defense Operations center

— space operations center

— space support center

— Space Technology center

— special air warfare center

— special communications center

— Special Forces Support center

— special treatment center

— special warfare center

— special weapons center

— special weapons operations center

— specialist training center

— standards information center

— standby center

— standby local early warning and control center

— stationary signal center

— stock control center

— Strategic and International Studies center

— strategic center of gravity

— strategic concepts development center

— strategic planning center

— subcollection center

— supply center

— supporting arms coordinating center

— supporting signal center

— surveillance center

— survey information center

— switching center

— systems operation center

— Tactical Air Combat Employment center

— tactical air command center

— tactical air control center

— tactical air coordination center

— tactical air direction center

— tactical air operations center

— tactical air reconnaissance center

— tactical air support center

— tactical air warfare center

— tactical aircraft forward direction center

— tactical airlift center

— tactical army operations center

— tactical aviation warning and control center

— tactical control center

— tactical flag command center

— tactical intelligence center

— tactical operations center

— tactical support center

— tactical unit operations center

— Tactical Warfare center

— tactical weapons guidance and control information and analysis center

— target information center

— target processing center

— targeting center

— technical application center

— technical checkup center

— technical intelligence center

— technical training center

— telecommunications center

— teletypewriter relay center

— teletypewriter switching center

— test center

— theater joint operations center

— training aids support center

— training and experimental center

— Training center and Air Defense School

— Training center and Army Security Agency School

— Training center and Military Intelligence School

— Training center and Ordnance and Chemical School

— training center

— trajectory center

— transport aviation combat employment development center

— transport control center

— transportation and movements control center

— Tropic Test center

— tropospheric communications center

— trunk switching center

— UN center for Disarmament

— underwater situation evaluation center

— urban center

— vacation center

— vehicle maintenance center

— vehicle-based mobile signal center

— vehicle-collecting center

— vocational training center

— warning center

— weapon systems programs center

— weapon training center

— weapons information and analysis center

— weapons monitoring center

— weapons systems management center

— wheeled vehicle maintenance center

— winter warfare training center

— wire distribution center

English-Russian military dictionary > center
8 customer

сущ.

1) марк. = consumer 1),

ATTRIBUTES: average 2. 2), commercial 1. 1), core 2. 1), current 2. 2), dependable 2. 2), direct 1. 3), distant 1. 1), end 1. 1), external 1. 3), final 1. 3), industrial 1. 1), internal 1. 3), key 2. 1), loyal 1. 1), major 1. 2), potential 2. 1), profitable 1. 1), prospective 2. 2), regular 1. 2), repeat 3. 2), target 3. 2)

foreign ( international) customer — зарубежный клиент, международный клиент

customer-oriented approach — подход, ориентированный на потребителя

customer-oriented pricing — ценообразование, ориентированное на потребителя

customer-oriented service — обслуживание с ориентацией на потребителя

software customer — покупатель программного обеспечения

customer of pastries — покупатель кондитерской выпечки

Her best customer of wine, olive oil and tobacco was Germany. — Ее лучшим покупателем вина, оливкового масла и табака была Германия.

car repair customer — клиент на авторемонт

customer of product placement — клиент на продакт-плейсмент

customer of mortgage insurance — клиент по ипотечному страхованию

vendor’s customer — клиент продавца

customer of a graphic designer — клиент графического дизайнера

laundry customer — клиент прачечной

customer of a plumbing company — клиент водопроводной компании

customer for cotton goods — клиент на хлопчатобумажные изделия

customer for Sudanese oil — клиент на суданскую нефть

tough customer — трудный клиент

cash-cow customer — "дойный" клиент

credit worthy customer — кредитоспособный клиент

credit card customer — клиент, расплачивающийся кредитной картой

retail customer — розничный покупатель

to lose a customer — потерять клиента [покупателя\]

to service [to serve\] customers — обслуживать покупателей [клиентов\]

to service customers through traditional means — обслуживать клиентов традиционным способом

Ant:

higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theory

See:

advertising customer, average customer, business customer, cash customer, charge-account customer, cloning customers, commercial customer, core customer, credit customer, current customer, defaulting customer, dependable customer, direct customer, distant customer, end customer, established customer, exacting customer, external customer, final customer, first time customer, first-class customer, government customer, higher-priority customer 2), high-priority customer, impatient customer, industrial customer, institutional customer, internal customer, key customer, long-standing customer, lost customer, loyal customer, major customer, manufacturer's customer, marginal customer, minor customer, non-preferred customer, patient customer, potential customer, preferential customer, preferred customer, premium customer, primary customer, private label customer, profitable customer, prospective customer, registered customer, regular customer, repeat customer, residential customer, retail customer, return customer, secondary customer, separate customer, target customer, ultimate customer, wholesale customer, would-be customer, customer acceptance, customer account, customer accounting, customer advice, customer affairs, customer appeal, customer attitude, customer base, customer behaviour, customer benefit, customer bias, customer category, customer cloning, customer coalition, customer complaint, customer confusion, customer conviction, customer data, customer delight, customer demand, customer departmentalization, customer discrimination, customer dissatisfaction, customer engineer, customer environment, customer evaluation, customer excellence, customer feedback, customer file, customer flow, customer goodwill, customer group, customer information, customer inquiry, customer involvement, customer journal, customer knowledge, customer ledger, customer list, customer location, customer loop 2), customer loyalty, customer management, customer market, customer mix, customer perception, customer perspective, customer preferences, customer profile, customer profitability analysis, customer quality, customer rate, customer relations, customer relationships, customer research, customer response time, customer retention, customer satisfaction, customer segment, customer service, customer size, customer specialization, customer support, customer survey, customer targeting, customer transaction, customer value, customer's account, customer's man, customer's needs, customer's specifications, customers cloning, customers flow 1) create customers, support customers, class of customer, assignment of customers, at the customer's option, business to customer, business-to-customer, circle of customers, class of customer, cloning of customers, customer in service, customer of long standing, know your customer, receivables from customers, voice of the customer, American Customer Satisfaction Index, customer assurance program, customer buying process, customer credit risk, customer financing risk, customer holdover effect, customer's loan consent, customer's net debit balance, Healthcare Customer Service Associate, Know Your Customer Rule

2) ТМО клиент, абонент, объект (люди, блоки данных, задания, требования, процессы, сообщения, программы, вызовы, стоящие в очереди на обслуживание к компонентам системы обслуживания; напр., касса, узел коммутации, процессор, программа)

See:

higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theory

* * *
клиент: лицо, которое приобретает товары или услуги, берет что-либо в аренду (особенно на регулярной основе).
* * *

Клиент
. . Словарь экономических терминов .
* * *

Коммерческая деятельность

покупатель; заказчик

Англо-русский экономический словарь > customer
9 exchange rate

фин. обменный [валютный\] курс (цена одной денежной единицы, выраженная в денежных единицах другой страны)

COMBS:

exchange rate between the US dollar and the British pound — обменный курс между американским долларом и британским фунтом

Syn:

rate of exchange, foreign exchange rate

See:

bilateral exchange rate, black market exchange rate, central exchange rates, double exchange rate, dual exchange rate, effective exchange rate, equilibrium exchange rate, fixed exchange rate, fixed-but-adjustable exchange rate, floating exchange rate, flexible exchange rate, foreign exchange rate, forward exchange rate, free exchange rate, green exchange rate, historical exchange rate, multilateral exchange rate, multiple exchange rate, nominal exchange rate, official exchange rate, parallel exchange rate, pegged exchange rate, purchasing power parity exchange rate, real exchange rate, semi-fixed exchange rate, single exchange rate, spot exchange rate, trade-weighted exchange rate, exchange rate agreement, exchange rate anchor, exchange rate band, exchange rate classification, exchange rate exposure, exchange rate futures, exchange rate gain, exchange rate index, exchange rate loss, Exchange Rate Mechanism, Exchange Rate Mechanism II, exchange rate overshooting, exchange rate parity, exchange rate peg, exchange rate policy, exchange rate risk, exchange rate spread, exchange rate stabilization, exchange rate targeting, exchange rate union, decline in exchange rate, hedging exchange rate exposure, intermediate exchange rate regime, par exchange rate, principal exchange rate linked securities, Annual Report on Exchange Arrangements and Exchange Restrictions, currency quotation, base currency, quoted currency, cross rate, peg 1. 3), adjustable peg, crawling peg, managed float, dirty float, clean float, optimum currency area, target zone, par value, exchange risk, exchange gain, exchange loss, base currency, quoted currency, assets approach, monetary approach, foreign investment rule, interest rate parity, Fisher effect, International Fisher effect, spot rate, forward rate

* * *
валютный (обменный) курс: цена одной денежной единицы, выраженная в денежных единицах другой страны (обычно за 1, 100 или 1000 единиц); цена, по которой обмениваются денежные единицы разных стран (в прошлом - также на золото); формируется на рынке или устанавливается в административном порядке; см. fixed exchange rate;
floating exchange rate.

* * *

Обменный курс
. Цена национальной валюты, выраженная через валюту другой страны . Инвестиционная деятельность .
* * *

Финансы/Кредит/Валюта

обменный курс

цена денежной единицы одной страны, выраженная в денежных единицах других стран

Англо-русский экономический словарь > exchange rate
10 FTO

1) Компьютерная техника: File Transfer Order

2) Военный термин: Field Training Officer, Final Technical Order, field test operations, flexible and selective targeting options, flight test objective, foreign technology office, functional test objective

3) Автомобильный термин: filtered tachometer output

4) Сокращение: Foreign Training Officer

5) Электроника: Folded Triangular Dipole

6) Банковское дело: фондовый индекс обыкновенных акций промышленных предприятий, публикуемый газетой "Файнэншел таймс" (Financial Times Industrial Ordinary Shares Index), Fine-Tuning Operation (short-term intervention aimed at managing sudden and unexpected reserve excess or shortfalls in the interbank market)

7) Патенты: Freedom-to-Operate

8) Деловая лексика: F T O, Financial, Technical, Operational

9) Инвестиции: Financial Times Industrial Ordinary Shares Index, foreign trade organization, внешнеторговая организация

10) Медицинская техника: Fine Tissue Optimization (технология компании Mindray, Китай)

11) NYSE. Frontier Oil Corporation

Универсальный англо-русский словарь > FTO

См. также в других словарях:

market targeting — The process of evaluating each market segment and selecting the most attractive segments to enter with a particular product or product line … Big dictionary of business and management
market targeting — /ˌmɑ:kɪt tɑ:gɪtɪŋ/ noun planning how to sell a product or service into a particular market … Marketing dictionary in english
Market Intelligence — (often contracted to MARKINT) is a relatively new intelligence discipline that exploits open source information gathered from global markets. It relies solely on publicly available information such as market prices and ancillary economic and… … Wikipedia
Market customization — “Customize”– to modify (something) according to a customer’s individual requirements. [Collins English Dictionary, 8th Ed 2006. Harper Collins Publishers.] Micro Marketing include, segment, niche, local and custom.Future of mass productionMass… … Wikipedia
Market monetarism — The Market monetarism school of macroeconomics advocates that central banks target the level of nominal income instead of inflation, unemployment or other measures of economic activity, including in times of shocks such as the bursting of the… … Wikipedia
Market segment — A market segment is a subgroup of people or organizations sharing one or more characteristics that cause them to have similar product needs. A true market segment meets all of the following criteria: it is distinct from other segments… … Wikipedia
market — {{Roman}}I.{{/Roman}} noun 1 place where people go to buy and sell things ADJECTIVE ▪ open air, outdoor, street ▪ covered, indoor (both esp. BrE) ▪ cattle, fruit and vegetabl … Collocations dictionary
Inflation targeting — is a monetary policy in which a central bank attempts to keep inflation in a declared target range typically by adjusting interest rates. The theory is that inflation is an indication of growth in money supply and adjusting interest rates will… … Wikipedia
Industrial market segmentation — is a scheme for categorizing industrial and business customers to guide strategic and tactical decision making, especially in sales and marketing. While government agencies and industry associations use standardized segmentation schemes for… … Wikipedia
Open market operations — (also known as OMO) is the buying and selling of government bonds on the open market by a central bank. It is the primary means of implementing monetary policy by a central bank. The usual aim of open market operations is to control the short… … Wikipedia
Price Level Targeting — A monetary policy goal of keeping overall price levels stable, or meeting a pre determined price level target. The price level used as a barometer is the Consumer Price Index (CPI), or some similarly broad measure of cost inputs. A central bank… … Investment dictionary

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market targeting

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Словари и энциклопедии на Академике

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market targeting

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